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Our mission.

We want to help you end factory farming, faster. If you're on this website, you probably already know that factory farming is one of the major contributors to the climate crisis. Moreover, we believe that the animal cruelty in our food system is unsustainable and profoundly misaligned with our morals as humans. Our organization was founded because we feel a deep sense of urgency to support companies with high potential to make waves in this space.


Image by Priscilla Du Preez
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